Heineken Cities Project
May 1, 2017

Support Awesome Preservation Projects In Your City!

  • By: National Trust for Historic Preservation

What makes a city great? Its culture, for sure—its flavor, texture, color. Its skyline and landscapes. Definitely its history.

But what brings a city’s greatness to life? That where its people come in—the communities that form its beating heart and breathing lungs, and the neighborhoods that turn places we live into places we love.

Starting in May and running through June 30, Heineken and the National Trust will showcase places that matter as they bring The Cities Project to 10 cities across the country. From Honolulu to Philadelphia, Los Angeles to Chicago, the projects promise to delight and dazzle all who experience them.

The Cities Project by Heineken helps strong communities bring special projects to life that make great cities even greater. For example, in 2016 Heineken partnered with us to launch the “Save Your Seat” campaign at Miami Marine Stadium, our remarkable Modernist, graffiti-covered National Treasure built in 1963 so visitors could watch powerboat races. The goal: kickstart this unique stadium’s restoration. The result: more than $100,000 raised, along with an outpouring of public support for the dilapidated but beloved place.

Want to help make these visions a reality—and their great cities even greater? Take part in The Cities Project by Heineken today. Plus, when you contribute to our campaign, you’ll have the chance to claim awesome perks in return, including cool T-shirts, exclusive illustrations of the projects (see the slideshow after the list), and even tickets to the Bruno Mars 24K Magic U.S. Tour! Find your favorite places below!

The Cities Project By Heineken: Sweet Auburn Water Tower

A water tower that rises above Atlanta’s famous Sweet Auburn neighborhood will be transformed by local artists to refresh the 111-year-old structure with eye-catching public art.

The Cities Project By Heineken: Voiceover: Chicago

Voiceover is a public audio installation that will collect residents’ personal stories about what makes the Windy City so special. Audio recordings with their reflections will be broadcast on speakers on Chicago’s elevated Bloomingdale Trail—the heart of The 606.

The Cities Project By Heineken: Waikiki Natatorium War Memorial

The only ocean-water swim venue built as a war memorial, the Natatorium celebrates Hawaii’s indigenous swimming traditions and honors the Hawaii citizens who served in World War I. The Indiegogo campaign will kick off an effort to restore this treasure with 21st century engineering so the public can enjoy it once again.

The Cities Project By Heineken: Houston Astrodome

Dubbed the “8th Wonder of the World,” the Houston Astrodome hosted sporting and cultural events but has been shuttered for almost a decade. The Indiegogo project will fund a public installation and event that invites people to experience the Dome in a whole new way.

The Cities Project By Heineken: LA's Triforium

An effort to rehabilitate this quirky, iconic 1970s structure will help bring music to the heart of downtown Los Angeles. This project will aim to breathe new life into the Triforium and its unique sound system.

The Cities Project By Heineken: Little Havana

The Little Havana neighborhood is at the heart of Miami and a symbol of the American melting pot. This project, inspired by the famed “Humans of New York” effort, will commission a local photographer and writer to capture the residents’ colorful lives.

The Cities Project By Heineken: New York State Pavilion

The shining star of the 1964 World’s Fair, the Pavilion charmed millions with its futuristic architecture. Today, efforts are being made to renovate the site, and this project will help to repair its entryway.

The Cities Project By Heineken: Philadelphia's Rail Park

Like Manhattan’s High Line, this stretch of railroad tracks will be converted into a beautiful urban space traversing Philly. The crowdfunding campaign will support design enhancements on phase one of the project, including the restoration of an iconic Reading Railroad dining car into the Rail Park’s welcome center.

The Cities Project By Heineken: Pioneer Square's Prism Glass Sidewalks

One of the most famous features of Seattle’s Pioneer Square is its collection of purple glass sidewalk tiles. Time and the elements have left portions of the sidewalk in disrepair; this project will support the restoration of this beloved spectacle.

The Cities Project By Heineken: D.C.'s Union Station

The giant centurions that stand guard throughout Union Station in Washington, D.C. are overdue for a facelift. This project will jumpstart an effort to revive the 46 statues to their former glory.

Want a closer look at the exclusive project illustrations? Check them out in the slideshow below, and then claim your favorites as perks when you contribute to the campaign!

Have a question? Check out the press release. Also, see full program Terms and Conditions.

Contribute $150 to one of ten National Trust Indiegogo projects and get a pair of tickets to the Bruno Mars 24K Magic World Tour. (Restrictions apply. See full rules for details.)

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