Supporters and stakeholders gathered at Chicago’s University Club on Wednesday, October 19^th for the announcement of the National Trust’s newest National Treasure campaign – the House of Tomorrow. Noted architectural critic Paul Goldberger believes that “The House of Tomorrow…is one of the true early monuments of American modernism, brimming over with a uniquely American idealism and earnestness about the twentieth century. George Fred Keck was…interested in casting his net wide and demonstrating how future architecture would present new ideas about technology, about space, about materials. He put all of this together into a whole that is truly one of a kind.”

The National Treasure designation received widespread coverage in Chicago and national media outlets, including the Chicago Tribune, Chicago Tonight, WBEZ, Here and Now, and Curbed.

The media announcement was followed by an evening reception co-sponsored by Indiana Landmarks, Landmarks Illinois, Chicago Bauhaus and Beyond, Chicago Art Deco Society, and Chicago Home Curator at the Weinrib House, a 1962 Keck and Keck design in Highland Park. Over 100 people toured the home and heard about plans for the House of Tomorrow’s rehabilitation. It was a successful kick-off to this Treasure campaign and a great launch for Indiana Landmarks’ fundraising efforts – they hope to begin rehabilitation work on the House of Tomorrow in Spring of 2017.